New & Ongoing E-Book Promotions

Four e-book promotions were recently added to the IndieCommerce Publisher Promotions page. Categories include comedy, cooking, middle grade adventures, and poetry.

Additionally, in the Book Club Girl – Baker’s Dozen promotion (announced 3/21/13 in BTW), HarperCollins has added banner ads for website use. The promotion ends 4/15/13.

And, as announced today in BTW, the only place to pre-order the e-book edition of The Doors: Unhinged by drummer John Densmore from now until its release on April 17 is from Kobo and Kobo’s retail partners — including ABA member stores.

When sale dates kick in, the prices on IndieCommerce sites’ product pages will change automatically. Details provided on IndieCommerce.com include product numbers and promotional materials to help stores draw attention to Kobo eBooks on sale.

• April Fools – Funny Gals: Start date: 4/1/13; end date: 4/15/13

• Cookbook Promotion – April: Start date: 4/1/13; end date: 4/22/13

• Middle Grade Adventures: Start date: 4/1/13; end date: 5/6/13

• National Poetry Month: Start date: 4/1/13; end date: 4/22/13

Stores with questions about adding promos to their websites can find answers on the IndieCommerce.com Help page or by contacting IndieCommerce customer service.

Publishers with upcoming e-book promotions are encouraged to send details and promotional materials to IndieCommerce Service Rep Valerie Federici and ABA Senior Program Officer Joy Dallanegra-Sanger.