2012 Bestsellers and Indie Next Highlights Ideal for Holiday Promotions

[1]With the holiday shopping season in full swing, booksellers looking for help promoting this year’s bestselling titles and indie favorites have readymade tools: The 2012 Indie Bestsellers [1] and the 2012 Indie Next Highlights List [2]. Both offer an array of titles that are perfect for holiday gift-giving or post-holiday reading.

The 2012 Indie Bestsellers Lists feature the year’s top-selling titles — including the 15-bestselling titles in both Hardcover and Trade Paper Fiction and Nonfiction and the top-10 titles in the categories of Children’s Interest, Illustrated, and Fiction Series — at hundreds of independent bookstores nationwide.

The lists are available in PDF, DOC, and HTML formats [1] for use in print and electronic communications to customers. The downloadable, full-color fliers are ideal for displays and can be used as bag stuffers and in-store handouts.

[2]The Indie Next Highlights List is comprised of 20 top titles from this year’s Indie Next lists, including each month’s #1 Indie Next Great Read and eight additional titles that garnered especially strong support from independent booksellers nationwide.

For promotional ease, Highlights titles are included on a downloadable flier [2] with jacket images and bookseller quotes, and on shelf-talkers [3] with bookseller quotes.