Grove Atlantic and Wiley Join BookSense.com Co-op Reimbursement Program

This week, BookSense.com announced that publishers Grove Atlantic and John Wiley & Sons have joined the BookSense.com Co-op Reimbursement Program. Other publishers participating in the program are AOL Time Warner, Harcourt, and HarperCollins.

The co-op program is designed to help publishers both promote and increase the sales of their books. Furthermore, it gives booksellers a way to claim unused newsletter co-op -- which can then be used to offset a significant portion the monthly cost of their BookSense.com Web sites.

To participate, the store needs to feature the books in an in-store display (with a sign noting "As Seen on Our Web site," or something similar) and to place a minimum order -- either five or 10 copies for each title, depending on the publisher's guidelines. Bookstores participating in the co-op program must report to the Book Sense bestseller list.

For more information about the BookSense.com Co-op Reimbursement Program, click here. Questions should be addressed to BookSense.com Director Len Vlahos at (800) 637-0037, ext. 1215, or via e-mail at len@booksense.com.